No, we didn’t suddenly find ourselves with a crystal ball and magic powers, but one thing we know for sure is that the future of fitness and wellness is changing.
Overnight our industry was literally transformed when we were all forced to move to a virtual format, and now we are faced with another change – navigating how do we live, cope and do business in a world that now has Covid-19.
All this time in quarantine has given many of us time to reflect and actually “think” instead of “do” all the time. And over the last few weeks we’ve noticed a collective shift amongst studio owners to a “where do I go from here” mentality.
Some are deciding to contract, to simplify, to get smaller. Some are deciding to change directions all together – to pursue a new passion or to simply just take a break. Others are finding themselves leaning heavily into re-opening their studios with new protocols in place.
Wherever you are we are...
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