System: a set of things working together as parts of a mechanism or interconnecting network; a set of principles or procedures according to which something is done.
Let’s face it – the last few weeks of studio ownership have been all about pivoting to a virtual model, servicing our existing clients and working hard to maintain our businesses.
For most of us we haven’t had much time to work ON our businesses and create systems around how we do things.
Stop the press because NOW is the time to take a good hard look at what’s working and what’s not. If you felt like your business ran you instead of the you running your business BEFORE the pandemic then things are about to get even more messy as we start to re-enter our studios.
So what systems are absolute MUSTs?
Here we are smack dab in the middle of our “new normal” of managing a business during a global pandemic. Our brick and mortar studio has officially been closed since March 18 which means this week it will be 1 month since we’ve had clients in our studio.
If you had told us even just 2-months ago that we would close our doors for 30 days and still be standing we would have probably laughed at you.
This is surely not to brag because we have had our fair share of setbacks and challenges and each day feels like we’re running a sprint marathon trying to keep all the balls in the air. We are not out of the woods yet, and yes, we’ve made some wrong decisions along the way. It’s definitely not all rainbows and unicorns. But we are “open for business” and we’re even starting to see some growth and new opportunities as we near the 30-day mark.
Here are the 6-Steps we’ve taken to manage our business during this time.
First and foremost… it’s time for a giant collective exhale. We hope that you, your family and your studio community are all healthy and safe.
The last few weeks have been non-stop as we all try to do our part to stop the spread of the Covid-19 virus AND figure out new ways of working. For most studio business owners this means that we’ve had to bring our businesses completely online in a matter of days… a process that usually takes months… or even years.
But the wellness community is strong… and resilient. And we love seeing fitness business owners creating and expanding in new and different ways. Your ingenuity, your commitment to your team, the way you leading your community and your strength and perseverance is truly unparalleled.
One topic that’s been on all studio owners’ mind is how do I continue to be profitable as we weather this storm.
When times get tough it’s common to focus on your revenues – after...
It’s a fact that the fitness industry is notorious for high employee turnover- an unfortunate opportunity cost that can be both financially draining and emotionally exhausting. So, how do you attract top talent and foster long-term staff loyalty so your business can run on auto-pilot?
Step 1 – Build a team culture
The very first step is creating a collaborative, team-oriented culture where all members feel like their thoughts and contributions matter. Building a team culture takes time and your culture is ultimately an extension of your core values as the owner.
You must first define your core values, your vision and your mission and then teach it to your team members. Ultimately, they will help you carry this vision forward so it is extremely important that you work every day to instill your values in your team. You can do this by sharing your vision regularly and making sure your team is aligned and on the same page. If and when problems do arise or you notice...
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